Google has announced it will cease further development for its official Gmail app for BlackBerry and will be pulling the download link altogether later this month.
The news will no doubt come as a shock and disappointment for BlackBerry users who pride themselves for the rather excellent emailing capabilities of their handsets, especially with Gmail rapidly becoming one of the most widely used email services for businesses.
Google posted in its official support page: “Beginning November 22, 2011, we will end support for the Gmail App for BlackBerry (installed native app). Over this past year, we've focused efforts on building a great Gmail experience in the mobile browser and will continue investing in this area.”
Not the most elaborate response, we have to say. Clearly Google doesn’t feel there is a big enough market for Research In Motion’s platform for it to continue to invest on a dedicated Gmail app.
The decision also comes only a week after Google was forced to pull its iOS Gmail app within hours of its release following widespread complaints of bugs and errors. The result was a rather embarrassing one for the search giant and it doesn’t take a conspiracy nut to think that it might somehow be related to the demise of the BlackBerry app.
BlackBerry users can still enjoy the on board email client for all their mailing needs and access Gmail directly via the mobile-optimised website on their browser.
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