Samsung will not be holding a major press event at this month’s Mobile World Congress (MWC), suggesting its launch line-up for the tech expo will be more than a little threadbare.
The phone-maker has already ruled out unveiling a successor to the monster-selling Galaxy S2 at MWC, to the disappointment of the massed ranks of the Android Army.
The handset informally dubbed the S3 will make its debut at a separate showcase "during the first half of 2012".
However, a statement issued by the company last week suggested that at least some major new Galaxy kits would be tipping up to ameliorate the pain of the flagship phone's no-show.
These were thought likely to include the rumoured but as-yet-unconfirmed refreshes of the S2 and Galaxy Note, dubbed S2 Plus and Galaxy Note S respectively.
But even they now look doubtful to show their faces, after Samsung emailed PC Mag to say that it will not be hosting a press event of any kind at MWC.
Somewhat perplexingly, Samsung did, however, promise it will still be introducing products at the show.
But the smart money now must surely be on these being devices powered by the company’s proprietary user interface Bada rather than new Android-powered Galaxy-branded phones or tablets.
Although Bada has gained real traction in Asia, particularly in Samsung’s domestic South Korean market, it has yet to make any significant impact in Europe.
Samsung's apparent decision to give the S3 a showcase of its own has led some to surmise it now plans to move towards Apple-style all-the-bells-and-whistles PR blowouts for its biggest handset releases.