Three has pledged it will charge no extra for 4G mobile internet when it launches its service later this year, signalling the prospect of a price war between providers and the arrival of more affordable 4G for consumers.
Currently, the sole UK 4G network is EE, which offers 4G phones, which can surf the web at speeds up to five times the speed of 3G, at prices that around 20 per cent higher than standard 3G contracts.
Three, which completed the purchase of 1,800Mhz spectrum that will provide the platform for 4G from EE in 2012, has today announced that it will offer 4G as standard when it unveils its proposition during the second half of 2013.
Dave Dyson, UK CEO at Three, said: “As we add the next wave of technology to our Ultrafast network, we've listened to our customers and thought long and hard about the right way to do it.
"We don't want to limit Ultrafast services to a select few based on a premium price and we've decided our customers will get this service as standard."
EE and Three are expected to joined by rival providers in the nascent 4G space towards the end of 2013.
Last month, EE reduced the price of its cheapest entry level 4G tariff from £36 to £31, amid criticism that price plans for the super-fast network were too far out of the average consumer's reach.