The budget-priced iPhone 5C might not be the sales fillip Apple is hoping for, a survey suggests, ahead of the handset’s anticipated release next month.
Purportedly set to come in at between £200-£299, the wallet-friendly iPhone 5C is seen by some financial analysts as a panacea for Apple’s recent profit downturn and as a crucial bulwark against Android’s dominance of the low-cost smartphone sector.
However, today it seems that consumers' interest in the handset, which has been a rumour-mill staple for years now, is less marked than the welter of excitable leaks around the iPhone 5C the tech press might suggest.
In a poll of 2012 uSwitch Tech users conducted on the site, just 16% (321) named the budget price iPhone as the Apple gadget they’re most looking forward to.
Conversely, demand for the next-generation iPhone, variously dubbed the iPhone 5S and iPhone 6 by industry-watchers, is much, much more marked. Over three times as marked, in fact, with 52% (1,071 people) naming it as the Apple gadget they’re most excited about.
The arguably pretty surprisingly weak showing for the iPhone 5C might be down to the fact that its main market is in the developing world, where the kit’s keen price point will of course be the key selling point.
Conversely, in the more moneyed West, from whence much of our sample hails, it’s perhaps less of a shock that it’s the premium iPhone that’s top of folk’s most-wanted list.
Elsewhere, it’s notable too that the forthcoming full-size iPad 5, components of which were leaked on video yesterday, garnered a shade more of the vote than the iPad mini 2 with 11% and 8% respectively. This can probably also be attributed to deeper pockets in this part of the globe.
With 12%, the iWatch, which is set to Apple’s first-ever sally forth into the world of wearable technology, also scored fairly well for a device which some reports suggest might not tip up until well into 2014.