Apple will increase the price of its iPhone by up to $100 later this year, it seems, after informing US networks to prepare to ask punters for more hard-earned if they want the very latest handset.
Analyst Peter Misek says that Apple has entered talks with carriers across The Pond about pushing up the price for its forthcoming iPhone 6.
And while that plan has been met with widespread resistance, he reckons there’s a deal to be done.
Misek posits that the increasingly saturated smartphone market, with little differentiation between devices, could play into Apple’s hands.
“We think this general lack of differentiation could be the reason why Apple may be able to get a price increase.
“Carriers realise that the iPhone 6 will likely be the only headline-worthy high-end phone launched this year and that they will lose subs if they do not offer it, " he told Street Insider.
If the demand for a $100 price hike doesn’t fly Apple may settle for $50, which would still give it a significant boost in profits if the iPhone 6 sells as fast as last year’s iPhone 5S.
Apple is said to be readying two versions of its iPhone 6: A smaller 4.7–inch model and a larger, 5.5–inch phablet.
Both are due to launch in the autumn.