Apple looks set to smash its quarterly iPhone sales record when it announces its results for the three months from October to December next week.
According to Morgan Stanley analyst Katy Huberty, Apple could reveal sales of as high as 69 million handsets. That would eclipse the record of 51 million set in 2013.
While Apple does not break down sales by device, it’s likely that the high numbers have been driven by sales of the larger iPhone 6 and iPhone 6 Plus, with the more affordable iPhone 5C also believed to have enjoyed a solid three months.
But it’s not just the past three months that Huberty is focused on.
She believes that due to a large number of Apple’s install base using devices older than the iPhone 4S (35% according to Morgan Stanley research), Apple could be about to enjoy a bumper crop of sales thanks to consumers looking to upgrade.
Apple’s results will be revealed on January 27th at 9.30pm UK time.
The company will also hold a conference call, which could throw up some interesting tidbits on future products, specifically the Apple Watch.
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