Rumours that Sony’s smartphones division is up for sale are wide of the mark, a mover and shaker at the mobile-maker told uSwitch.
Reports that mobiles wing is up for tender were lent a layer of credence by the sale of Sony’s TV division and its Vaio laptop arm last year. And subsequently by comments given by CEO Kazuo Hirai in an interview earlier this month.
But in an exclusive Q&A with uSwitch, Vice President of Global Communications & PR at Sony Mobile Tim Harrison claimed that reports Sony is looking to offload another segment of its business are without foundation.
"Whenever a company is going through a period of transformation, there are going to be changes to our business and there are going to be redundancies. Of course there are.
"Whenever you've got that economic atmosphere around a company, then people will read things into things that are said.
"[But] what he [Kazuo Hirai, Chief Executive of Sony] was basically saying was 'look, we're a grown- up company, so we've got to leave all our options open'.
"He was not saying, at all ‘we are up for sale’. Categorically, we are not up for sale.”
The firm denial from Sony comes after ‘sell-off’ rumours were stoked further by its decision not to unveil a flagship phone at Mobile World Congress or at the CES expo.
Here’s hoping we do see a Xperia Z4 this year and that the missing top-of-the-range phone doesn't mean trouble is looming for the company.
Perhaps it will arrive later in the year, 12-months or so after the Xperia Z3 and Z3 Compact phones.