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Apple Watch in stores by June

Apple Watch in stores by June

The Apple Watch will be on sale in Apple stores ‘by June’, ending a long period of online exclusivity. That’s according to CEO Tim Cook, who allegedly revealed the timeframe during a meeting with staff in China.

Cook, who was touring Apple’s Chinese facilities last week, apparently told assembled workers at the company’s HQ about the plans.

His comments are in line with remarks made by Apple retail chief Angela Ahrendts, who said the watch would remain online only throughout May.

Since it went on sale in mid–April, the Apple Watch has only been available to buy online. Users wanting to try a device have had to book in–store appointments before ordering the smartwatch via Apple’s website.

The June in–store date suggests Apple is at last getting to grips with the ongoing supply constraints which have hampered the device in the weeks since launch. Those ordering now are told not to expect their Apple Watch to ship until July.

It was revealed earlier this month that low yield rates of the watch’s Taptic Engine were to blame for Apple’s lack of supply. New assembly partners are said to have been brought on board to help cope with growing demand.

While Cook did not give a specific date in June, more could be revealed at the company’s 2015 Worldwide Developer Conference, which starts on June 8th.



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