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Apple Music streaming app: Deal still hangs in balance

Apple Music streaming app: Deal still hangs in balance

Apple Music, the company’s much–rumoured streaming service set to launch as part of an iOS update next week, is still the subject of intense negotiations between Apple and major music labels.

Despite the service pegged to launch at Apple’s Worldwide Developer Conference (WWDC) on Monday 8th June, record labels are still holding out for a greater share of the proceeds paid to access streams.

According to Bloomberg, the labels are asking for more from Apple compared to Spotify, apparently demanding a 60% share of the mooted £9.99 a month fee. Apple is said to want to give less.

Earlier this week, it was revealed that Apple was asking to have the rights to music for free for the first three months of use in an attempt to cover the costs of a free trial period for consumers.

Apple Music’s changes have long been touted. The updated app, part of iOS 8.4, has been in developers’ hands for some time, although without the new–look streaming service, based in Beats Music, or the updated iTunes Radio.

The new service is set to form a key part of next week’s WWDC keynote, which takes place at 6pm UK time on Monday.

Source Bloomberg

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