More than half of compatible devices are already running Apple's iOS 9 platform, the tech giant claims, less than a week since it rolled out the updated platform.
If Apple's statement can be trusted, it means that iOS 9 is enjoying the fastest adoption rate of any version of Apple’s mobile operating system.
While this is likely to be some way due to the string of new features, such as updated Spotlight search, there is a bigger reason at play too.
Usually, Apple only offers its latest version of iOS to handsets and tablets no more than three years old. However, this year it has broken with tradition and offered it on kit dating back four years, which means the iPhone 4S and iPad 2 can get in on the action.
Throw in a smaller download size and it’s clear why users would prefer iOS 9 over any other update.
That’s not to say the launch has been completely smooth.
A major glitch saw many users complain that installing iOS 9 caused their iPhone or iPad to become inactive and unusable. Apple has since released a fix.
However, users have since reported a range of other glitches, all of which we've detailed here: iOS 9: top five glitches and problems to watch out for.