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  5. British Airways Apple Watch app use quadruples

British Airways Apple Watch app use quadruples

British Airways Apple Watch app use quadruples

Use of the British Airways (BA) Apple Watch app quadrupled between June and October, with the airline set to introduce new airport scanners to keep up with demand.

The scanners, which are being installed at Heathrow Terminals 3 and 5, will allow Apple Watch users to scan their wrist–bound boarding pass, allowing them to print bag tags.

The idea is to make the bag drop process smoother and speed-up the check–in.

BA says that users of its dedicated iOS and Android app will also be able to use the ‘Scan and Go’ machines.

According to the airline, the Apple Watch accounts for 5% of its mobile app users, in what looks to be a very rare case of a positive news story about the tech timepiece.

Among other things, the device has been dogged by rumours of poor sales, a situation not helped by Apple's refusal to reveal just how many it has sold.

Last month the company began a discount programme for the watch in select US Apple stores, seemingly adding heft to claims that it's struggling to find a market.

Source:

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