Apple’s third-generation smartwatch, possibly dubbed the Apple Watch Series 3, will be unveiled in the autumn, according to latest reports in China.
The new device is said to look virtually the same as the current Apple Watch Series 1 and Apple Watch Series 2, with the California-based company focusing instead on internal improvements.
Sources say that these will centre on boosting the watch’s battery life, which remains a huge issue for owners of Apple’s slice of wearable technology.
Quanta, the company which manufactured Apple’s first two watches and is rumoured to be making the Apple Watch Series 3, has refused to comment.
The report does not say whether Apple will offer cellular connectivity with its next–generation Apple Watch. The ability to make and take calls with the device could be a major feature, the lack of which appears to be holding existing versions back.
The news comes as Apple’s pop–up store, which focuses on the Apple Watch, in London’s Selfridges is said to have closed.
Apple is also thought to be closing a similar outlet in Paris’s Galeries Lafayette, as interest in its smartwatch apparently dwindles.
The tech giant has never revealed official sales figures for the Apple Watch, although it has always maintained that reports suggesting the device is doing badly are wide of the mark.