Skip to main content
  1. uSwitch.com
  2. News
  3. 2018
  4. January
  5. iPhone 8 and iPhone 8 Plus more popular than iPhone X, claims research

iPhone 8 and iPhone 8 Plus more popular than iPhone X, claims research

iPhone X vs iPhone 8 and 8 Plus

The iPhone X might have offered a whole new look compared with previous iPhones. But it seems it was not as popular with consumers as the traditional–looking iPhone 8 and iPhone 8 Plus.

New research from Consumer Intelligence Research Partners (CIRP) shows that while the game–changing iPhone X clocked up 20% of all iPhone sales, the iPhone 8 and iPhone 8 Plus claimed 41%.

The numbers suggest that the £999 starting price may have put consumers off the iPhone X.

However, the latter didn't hit shelves until the first week of November, seven weeks after the iPhone 8 and iPhone 8 Plus went on sale. It’s likely the wider availability of those phones is a key reason behind the discrepancy.

Apple is set to reveal official sales figures for October to December later this month, although it won't break down sales by model.

Source:

BGR

back to top