BT Sport and the BBC will share the broadcast rights to the 35th America's Cup. The BBC will show highlights while BT Sport will be the exclusive home of live action from the sailing competition.
BT Sport is believed to have seen off competition from arch rival Sky for the live rights to all America's Cup racing from the preliminary races in Portsmouth on July 25 and 26 of this year, up until the finals in 2017.
The BBC acquired free-to-air broadcast rights, so will show coverage of the Portsmouth events, the playoffs and finals.
Sir Ben Ainslie will compete for gold in this competition. Ainslie is the most successful sailor in Olympic history, winning five medals at consecutive Olympics, including gold at the last four.
His involvement with the British team has seen a spike in interest in the sport on these shores.
"Our partnership with BT Sport as our live coverage broadcaster and the BBC for highlights programming, means we have an opportunity to reach millions of sailing fans in the UK and Ireland and engage them in the new America's Cup, which is more dynamic, athletic and spectacular than ever before," said Harvey Schiller, commercial commissioner of the America's Cup.
"Fans have a choice of watching the live programming or they can catch highlight shows on the BBC. It's a powerful combination."