Netflix has spelled out its plans for this year. So what's on the cards? More original shows, HDR content and updates to the Android and iOS apps.
HDR stands for high dynamic range – this expands the contrast ratio (how bright and dark the image can be) and colour range, making for a much more lifelike picture with more depth.
In the next few months, Netflix will add many HDR shows like 'Marco Polo' series one and series two of 'Daredevil'.
According to Chris Jaffe, vice president of user interface innovation at Netflix, HDR is "the [obvious] next-level resolution in the playback experience".
However, HDR requires more bandwidth, so even with Netflix's compression algorithms you'll need a pretty nippy broadband connection.
The service will launch 30 original shows this year, including new series of 'House of Cards' and 'Orange is the New Black'. It also has 10 original films on schedule for this year, some documentaries and exclusive content for kids.
Netflix also announced an update to its iOS app that brings support for the Arabic language and that can auto-play episodes. Soon both the iOS and Android app will let you manage your data usage, so you don't incur a huge bill.
But that's not all. A second-screen experience will arrive on the Chromecast streaming dongle soon, which will let your mobile device act as a supplementary source of information like IMDb data on actors and directors.
So no more conversations that start: "That's the guy from what's it called..."