The Virgin TV V6 box is now available at no extra cost. That means you can upgrade to all the powers of the V6 – including 4K content and the ability to record six channels while watching a seventh – without paying any extra.
So who's eligible? And how do you go about upgrading? Read on, and all your upgrade questions will be answered.
1 You need Virgin Media broadband
That's right, if you have Virgin TV and Virgin Media broadband, you're eligible to upgrade to the V6. However, a Virgin Media spokesperson tells us that there will be "promotional offers that customers who don't have our broadband can take advantage of." So keep a look out.
The V6 replaces the previous generation TiVo box. Previously, Virgin charged customers £20 for the privilege of upgrading. But now it's completely gratis.
2 But you don't need a new contract
If you do upgrade, your existing contract stays in place. That means you don't need to commit to staying with Virgin for another 12 or 18 months as you would if you'd signed up for a new contract.
Virgin estimates that 2.8 million of its customers are eligible for the free upgrade. Just over 1 million customers currently have the box (about a quarter of all Virgin TV customers), a little over a year since it launched.
3 It brings 4K
The V6 is the first Virgin set-top box that's capable of showing 4K content. At the moment, Netflix and YouTube are the only providers giving V6 viewers 4K, and Netflix costs an extra £9.99 a month for the 4K-capable subscription.
A Virgin Media spokesperson tells us: "We're working on bringing more 4K programming to our customers."
4 More power, smaller size
The V6 is a real step on from the previous TiVo box. Not only is it half the size of its predecessor, it's also 10 times as powerful.
You can record six channels while watching a seventh. It also has a new user interface that's easier on the eye and simpler to navigate.
According to Virgin Media, those customers with a V6 box spend on average two hours more watching TV each week. They're also more than twice as likely to watch a boxset and record twice as many programmes as those with a TiVo box.
They're three times more likely to launch Netflix and twice as likely to launch BBC iPlayer.
5 More exclusive content is coming
Virgin Media is set to launch some new exclusive shows this year. This will build on its existing line-up of exclusives that include comedy horror series 'Ash vs Evil Dead' and 'Good Behavior' starring Michelle Dockery.
More information will be announced soon.
Interested in upgrading? Virgin will contact eligible customers in the coming weeks to let them know how they can request their new V6 box. The vast majority of customers can self-install, according to Virgin Media, negating the need for an engineer visit.