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Virgin Media customers will soon be able to pay for Netflix from within their Virgin Media bill, rather than having it come out as a separate payment. It won't be any cheaper than paying for it separately, but it will come out of your account along with your Virgin Media bill, rather than on another date, which could help with the monthly budget.

The feature comes into effect in October. It will be accessible for existing and new Virgin Media customers.

"Virgin TV has always been about giving our customers the TV they love all in one place," said Jeff Dodds, managing director of consumer and mobile at Virgin Media. "We were the first to embrace this open philosophy by embedding Netflix into our platform back in 2013 and it’s clearly something that our customers absolutely love.

"By expanding our relationship further we’re forming an even deeper relationship with our friends at Netflix and giving our customers a simpler way to pay for the service."

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