Skip to main content
Jump to navigation
amazon fire tv living room september 2017

Almost half of British adults have watched a paid-for streaming service like Netflix, Amazon Prime Video or Now TV in the last three months. That’s according to a new survey from the Office for National Statistics.

In 2016 – the last time the survey was carried out – that figure was less than a third, at 29 per cent. The most recent figure is 46 per cent, which shows how much streaming has grown in the last couple of years.

Watching videos on YouTube has also grown, with 62 per cent of adults doing so. That’s up from 47 per cent a couple of years ago.

According to experts, this shows that TV streaming is becoming mainstream.

“If you look at the breakdown of who is using these services, it’s starting to bleed outside the younger tech-savvy audiences and getting traction among older groups as well,” Tom Harrington from Enders Analysis told the BBC.

“You can see that reflected in the types of programming being made available, with Netflix and others commissioning original shows pitched at more mature audiences.”

Source: BBC

Join the conversation

comments powered by Disqus

Stay up to date

  • Google+ Follow uSwitchTech
  • Subscribe to our RSS feed

Latest comments

  • Dave Beck 9 months ago EU portability streaming law:... Netflix already provide a service if the country has a Netflix service. My UK Netflix account works for US...
  • Robert KołOdziej 9 months ago EU portability streaming law:... Netflix, for example, detects and blocks VPN. Tried it and failed just before Easter when we were abroad....
  • Vorteilspack 9 months ago Is Netflix making its own news... Oh no! Whoever told Netflix to do that did a good job sucking up money for something the world doesn't...

Search news