Following the news that Sky is raising its prices, Dani Warner, broadband and TV expert at uSwitch.com, comments:
“It’s clearly price rise season at the moment. After bill rises recently announced by EE and Virgin, Sky is now getting in on the act by announcing widespread hikes to the costs of its broadband, TV and home phone services.
“In isolation each of Sky’s increases seem quite manageable, but many Sky customers will have multiple elements to their packages – so it’s possible to easily land a rise of at least £10 a month, meaning this could hit customer wallets hard.
“Most of the pain will be for customers who have fallen out of contract – where they aren’t locked in if they want to move to a different provider. A third of broadband customers are no longer locked in to their agreement, but providers like Sky don’t currently have an obligation to inform customers when their deal has ended. Ofcom is looking to address this so hopefully end-of-contract notifications will soon be obligatory, but it currently falls to the consumer to be wise to this.
“While falling out of contract should not mean that you have to pay over the odds, the best way to avoid it is to sort out a good deal on a new plan.
“When doing so, remember that Sky does not have a monopoly on any of these services or content and, depending on your needs, you may be better off switching to a different, and potentially cheaper, provider.”