Amazon broadcasting rights a major turning point for the Premier League, says Uswitch
Dani Warner, TV expert at Uswitch.com, says: “In a major turning point and a first for the Premier League, broadcasting rights now include an online competitor, meaning Amazon will screen 20 matches per season from 2019-2022.
“Amazon previously won the rights to broadcast a number of NFL games across the pond, as well as stealing tennis rights to the ATP World Tour from Sky here in the UK, so they’re proving their credentials when it comes to broadcasting big live sporting events.
“Unlike the NFL deal, Amazon has won exclusive rights to these matches – which can only be watched if you’re a Prime member.
“On the face of it, this move gives Amazon another competitive edge over streaming rival Netflix, who are yet to venture into live sports content.
“For consumers though, the commitment of watching Premier League matches for the 2019 season alone – across Amazon, Sky and BT – now starts at £966 and may well give even diehard fans pause for thought.
“Savvier consumers can strategically sign up to Prime Video towards the start of December, which means that football fans can catch a bumper day of sport on Boxing Day while keeping the kids happy with Amazon’s selection of festive favourites. For just £7.99 – or £2 more – families could also take advantage of Prime’s free delivery service just in time for Christmas.”
FOR MORE INFORMATION
Jacinta Bonus
Phone: 020 3893 8391
Email: jacinta.bonus@uswitch.com
Twitter: @uswitchPR
Notes to editors
£965.69. Figure calculated using the current price (07 June 2018) of BT Starter + Sport, 18 month contract, inclusive of setup fees (£37.99 per month + £59.99 setup cost - £130 = £613.81). NOW TV Sky Sports month pass for 10 months (£33.99 x 10 = £339.90). Amazon Prime Video two months (£5.99 per month x 2 = £11.98).
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