Commenting on Sky launching Ultrafast broadband, Dani Warner, broadband expert at uSwitch.com, says: “Sky’s entry into the world of ultrafast broadband is exciting news for consumers, and a big step in driving down the price of full fibre connectivity. Households looking for these types of speeds have traditionally had to choose between Virgin’s cable network and BT or smaller suppliers such as Hyperoptic and Gigaclear – although they are only available in limited areas.
“Another provider joining the mix will be music to the ears of those looking to upgrade, as increased competition should lead to lower costs in the ultrafast space – and Sky have already undercut BT’s ultrafast offer by £15 a month.
“Although this announcement does widen the market for those considering an ultrafast connection, it’s worth checking your own needs before upgrading. If you are only surfing the net to read the news, or watch a few videos on social media, the truth this level of speed isn’t necessarily for you. So check before you click and make sure you are buying a service which actually matches your needs.
“Overall this is welcome news from Sky and will hopefully encourage other providers to take the leap into ultrafast.”