Commenting on the European launch of Huawei’s Honor 8 smartphone, Ernest Doku, telecoms expert at Uswitch.com, says: “Everyone knows that if you design a phone for millennials, a front-facing selfie camera is compulsory.
“Huawei has ticked that box and silenced the competition by offering a photo mode that promises to make selfies ‘perfect’. They’ve coupled that with another which makes food look good enough to eat, playing to our insatiable appetite for parading dinners across social media.
“Specs like these – teamed with features such as the fingerprint sensor doubling as a multi-purpose button to start apps like WhatsApp or Pokémon Go – are likely to be a honeytrap for millennials living vicariously through Instagram and Snapchat; especially when wrapped up in a sleek glass handset that actually looks good.
“The Honor 8 joins the club that already counts the iPhone SE and Samsung Galaxy A as members – all are handsets targeted towards techy Generation Y who crave tons of features but refuse to pay flagship smartphone prices.
“But the Honor 8 comes in at just £10 less than a 16GB iPhone SE which, for some, will still be a little steep for a challenger device. Even though the Honor 8 is a comparable phone, Apple is still the brand kids aspire to own – for now at least.”
Find out how you could save over £1,000 a year with Uswitch here.
Claire Jones
Phone: 020 7148 4663
Email: Claire.Jones@uswitch.com
Twitter: @uswitchPR
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