Press release:

uSwitch comments on Sky’s new VIP loyalty scheme

Commenting on Sky’s new VIP loyalty scheme, Ewan Taylor-Gibson, telecoms expert at, comments: “Broadband and TV providers have traditionally only offered the crème de la crème of bonus perks and special deals to new customers, so it’s really encouraging to see Sky going that extra mile to reward existing customers for sticking by them.

“Last year TalkTalk extended its ‘new customer’ deals to its existing customers, so we’d hope to see other providers in the space follow suit with similar promotions to say thank you to their loyal customer base.

“With prize draws for Premier League tickets, preview cinema screenings and a trip to Iceland to where Game of Thrones is filmed available to all customers from day one, these perks aren’t something to be sniffed at, either.

“The tiered scheme means that Sky VIP Black customers – those who’ve been with the company for 15+ years – qualify for a free Sky Q box, Sky Q Mini and free installation, plus four entries for competition prizes.

“This move truly acknowledges those long-standing customers – and will leave other providers fighting harder than ever to win them over.”

Find out how you could save over £1,000 a year with uSwitch here.

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About us

Launched in September 2000, uSwitch is an online and telephone price comparison and switching service, helping consumers get a better deal on gas, electricity, broadband, TV services, mobiles and personal finance products including mortgages, credit cards, car and home insurance. Last year we saved UK consumers over £278 million on their energy bills alone.

Customers can sign up to an account that automatically monitors the energy market and notifies them when they can move to a cheaper tariff, while broadband customers can conduct a speed test to find out how fast their broadband is and identify the best deal for their postcode.

The multi award-winning 'Switching Made Simple' app allows customers to compare energy, broadband, credit card, mobile and SIM-only deals – and uSwitch also has a UK contact centre manned by energy and broadband experts. Customers can post their latest energy bills to FREEPOST USWITCH to receive a free call back and be guided through the comparison process, or they can email with their postcode and usage details.

uSwitch is owned by ZPG, which operates some of the UK’s most trusted digital brands that help empower smarter property and household decisions including Zoopla, Money, PrimeLocation and SmartNewHomes.

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