Richard Neudegg, head of regulation at uSwitch.com, comments: “Ofcom’s detailed pricing analysis confirms that it is active and engaged broadband customers that get the best deals. Households that are out-of-contract typically pay between £108 and £120 more a year for their broadband than those who shop around.
“It’s good to see the watchdog looking at different ways to engage the 41% of broadband users who are currently out of contract, and these proposals build on the work that Ofcom has been doing in the fight for fairer practices for consumers.
“It is reassuring to see that the big broadband providers have committed to helping customers who fall out of contract – although with the regulator’s End of Contract Notification rules coming into effect in February, providers know that their customers will shortly be more empowered than ever to hold them to account.
“Ofcom is right to focus on helping vulnerable customers who sometimes lack the ability or confidence to push for a better deal. And we are pleased to see action on unfair prices for those limited number of households who don’t have access to superfast broadband.
“But no matter how positive the signs are from Ofcom and broadband suppliers, consumers will always need to take responsibility if they want to ensure they are on the best deal for them. If you are out of contract, act now and see what deals are currently available. If you are happy with the current service you are receiving, you can ask your supplier for a better price.
“Customers on standard broadband connections who have fallen out of contract can often upgrade to superfast services and pay less at the same time.”