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Google plotting ‘premium’ Pixel phone to rival iPhone X?

Google Pixel 2 hero size front and back

Google is working on three new Pixel phones for launch in 2018, with one said to be a ‘premium’ model aimed at taking on Apple’s new iPhone X.

A source close to the search giant has revealed codenames for the three in–the–works devices: albacore, blueline and crosshatch.

It’s not yet clear which one will be the top-of-the-range iPhone X rival, but the insider says that the other two handsets will more standard updates to the recently launched Pixel 2 and Pixel 2 XL.

At this early stage, it’s worth treating such information with plenty of caution.

Reports earlier this year suggested Google was priming three Pixel devices for launch in 2017, only for the Android–maker to release two instead.

Aside from a few question marks over their displays, the current-generation Pixel phones have garnered impressive reviews.

Google will doubtless be hoping it can build on their success, after acquiring HTC’s smartphone–making business in September.

Its own–brand phones offer the latest Android software before anyone else, as well as a taster of how Android should work on handsets from the likes of Samsung and LG.



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