Roku TV has just added a handy new feature – it now recommends TV shows and films based on your past viewing. But while other streaming services already offer this, Roku TV goes a step further – it keeps tabs on what you're watching on cable or satellite TV, not just through its on-demand service.
So if you've been watching a certain comedy show every week, it'll suggest similar comedies that you might like from the Roku Channel Store.
The technical name for this software is automatic content recognition (ACR).
It might sound a bit Big Brother to some. But it could come in handy. If you've been watching the latest series on satellite, it might point out that you could watch earlier series through one of its on-demand offerings. Which would help put everything in context.
Come in halfway through an episode, and you could jump back to the beginning if that same episode is available on Amazon Prime Video or Netflix.
You'll have to opt in to use the feature, so Roku isn't monitoring everyone's viewing without their consent.
The feature is called More Ways to Watch, and is rolling out to Roku TV sets in the US now as part of the Roku OS 7.6 update.
The update brings some other new features, too. Live TV Pause now shows you thumbnails of what you're watching, so you can fast forward to the exact moment you want.
You can create a list of favourite broadcast channels and give your inputs custom names (so "Satellite TV" instead of "HDMI 1", for example). Plus, the Roku TV will now wake from standby a few seconds faster than previously.