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  5. Strong iPhone sales spur O2 to record revenue increase

Strong iPhone sales spur O2 to record revenue increase

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Demand for the iPhone has helped carrier O2 post a rise in revenue, despite fears that the economic downturn would hit mobile phone sales.

According to its latest statement, the company, which is the largest mobile phone operator in the UK, recorded a ten per cent increase in revenue year on year during the final quarter of 2007.

The carrier’s success was built on demand for the iPhone, which helped it to add 390,000 new customers over the period.

As a result of the additional take up for its services, O2 now claims some 19.5 million mobile phone customers.

Matthew Key, chairman and chief executive officer at O2, said: "iPhone sales are continuing to accelerate, and we have been pretty stunned at the results of our pre-pay offer, which is £342.33 for a year's data usage included."

O2 has now sold one million units of the iPhone since it was granted exclusive rights to carry Apple’s handset in the UK last year.

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