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iPhone 4 bumpers costing Apple £114m

iPhone 4 bumpers costing Apple £114m

Apple is facing a charge of £114 million for the bumper case giveaway, as it looks to avert the fallout from reception problems with the iPhone 4.

Apple's Peter Oppenheimer made this announcement during a discussion of Apple's performance over the last three months, in which he claimed that Apple will not be integrating this cost into its Q3 figures.

Steve Jobs, Chief Executive Officer at Apple, announced the bumper giveaway last week in order to quell growing anger over the antenna flaw which makes the iPhone 4 difficult to use as a phone when held in the left hand.

It is estimated that recalling every iPhone 4 that has already been sold will result in Apple spending nearly £1 billion in the process, so it is clear that the firm has gone for the cheaper option.

iPhone 4 owners will only have until the end of September to claim their free bumper, meaning that fast action is required to avoid disappointment.

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