Apple’s iPhone 6 Plus is proving more popular in Asia than anywhere else on the planet. That’s according to the latest analytics data from AppLovin regarding iPhone usage habits.
The company has crunched the numbers and reckons that Asian countries show a general 65/35 split between the iPhone 6 and iPhone 6 Plus. Globally, the split is around 80/20, showing demand for the larger iPhone is not as high as first assumed when plans for the device became clear over the summer.
In the UK, it’s thought 79% of new iPhone owners opted for the iPhone 6, with 21% plumping for the more capacious iPhone 6 Plus. The U.S. had an 80/20 split, while Japan is divided 64/36 and China 65/35.
The only kink in the data comes from South Korea, where only 29% preferred the iPhone 6 Plus. That’s thought to be down to increased competition in the phablet sector from that country’s key tech players, Samsung and LG.
Apple execs have said in the past that exact splits are unlikely to be clear until supply catches up with demand. Wait times are coming down, with Apple’s online UK store offering the iPhone 6 Plus within 7-10 business days at the time of writing. The smaller iPhone 6 requires a shorter wait of 5-7 days.
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