This year is the 10th anniversary of the iPhone, so we expect Apple to go all out for the iPhone 8. Now a new report suggests it could be the biggest iPhone launch event ever.
According to BlueFin Research, Apple's supply chain will crank into action and begin manufacturing the next-generation iPhone as soon as June, which would be much earlier than usual. This suggests Apple will produce more handsets in order to meet increased demand.
The report predicts a 300 per cent increase in iPhone 8 builds in the June quarter, with Apple expected to make a whopping 48 million units.
"In the past, builds of upcoming releases began in earnest early in the September quarter, so this is a departure from AAPL's [Apple's] normal build cadence," the report notes.
According to its latest earnings report, Apple sold a record number of iPhones in the last three months, reversing the recent fall in sales.
The 10th anniversary is sure to be a big deal for the iPhone, so we would expect big things from Apple.
One rumour doing the rounds even suggests it will launch three variations of the device, instead of the usual two.
As well as the standard iPhone 8 and iPhone 8 Plus, analysts predict a 'premium' edition is in the works. There's no word on how it will differ, but we expect it will use more expensive materials.
Rumours peg the iPhone 8 to have an all-glass design, wireless charging, an OLED screen and no Home button.
It's expected to launch in its usual slot in early September.
Get up to speed with all the iPhone 8 news with our rumours round-up