Samsung’s plans to put its annus horribilis behind it came into sharper focus today, after putative specs for its next flagship smartphone surfaced online.
Last month, the electronics giant announced that profits from its mobile division fell by a whopping 74% year-on-year in the three months from July to September.
The news prompted Samsung’s top brass to pledge it is adopting a new strategy in a bid to restore the halo around its smartphone division.
And phase-one of that appears to be the Galaxy S6, tenative details (read: ones that are prone to change) of which have been unearthed by Sam Mobile.
According to the site, the handset, which currently goes under the portentous codename ‘Project Zero’, will be home to a Quad HD screen of unspecified size and will pack either a 16-megapixel or 20-megapixel rear camera.
A five-megapixel front-facing snapper is also set to be on board and storage variants will be 32GB, 64GB or a rather more niche 128GB monster. Perhaps surprisingly, they’ll be no 16GB entry-level option.
And that little lot is what we know so far. Whether all that will be enough to turn things for Samsung is another matter.
But we’re hopeful that the mooted adoption of metal builds for flagship phones will be a winner with consumers.
Research indicates that more robust, classier build quality is what the Samsung faithful most want to see next time around.
**Got your own ideas about what Samsung should do next? Check out our five-point recovery plan and let us know what you think in the comments section.