Barrow is racing up BT's Race to Infinity charts, increasing the chances of the town receiving an early broadband network upgrade.
Since last month, BT has been inviting internet users to vote for their town or village to be equipped with next-generation broadband services.
The five settlements receiving the highest proportion of votes per head will be bumped up the internet service provider's upgrade roster and prioritised for access to high-speed broadband.
According to the North West Evening Mail, steady voting in Barrow has moved the town up to seventh place in the UK rankings, just outside the top five.
Some 4.39 per cent of homeowners in the Cumbrian port have now backed the campaign -1,028 people out of a possible 23,396.
Liv Garfield, BT's Director of Strategy, told the news provider she was "impressed" with the way Barrow has shot up the league table.
Currently leading the Race to Infinity is the small village of Caxton in Cambridgeshire, where 70.22 per cent of residents have called for a broadband upgrade.