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Dial Direct car insurance

Dial Direct offers a number of highly rated comprehensive insurance packages with a wide range of benefits that come as standard.

Defaqto rating: 5/5 stars

Dial Direct has both its standard comprehensive car insurance and its premier car insurance products ranked with five stars on Defaqto, the independent financial research and review website.

Note: Not all Defaqto products with the same star ratings have the same covers and terms.

Trustpilot rating: 4.5/5 stars

Dial Direct customers on consumer review website Trustpilot are similarly impressed by the wide range of services available as standard and it has an average star rating of 4.5, reflecting a near-70% of reviewers giving it an 'excellent' rating.




About Dial Direct car insurance

Dial Direct is an insurance broker and its policies are underwritten by a broad panel of insurers.

Rated five stars on Defaqto, Moneyfacts and Fairer Finance for both its standard comprehensive car insurance and its premier car cover, Dial Direct is noted for offering an extensive range of features on its policies.

Indeed, it is one of few insurers where RAC breakdown cover is offered as standard.

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More about Dial Direct

Dial Direct is owned by the BGL Group, which was founded as the Budget Insurance Company in Peterborough in 1992 by South African businessman Douw Steyn. The parent company now trades under the name BISL Limited.

BISL is home to a number of iconic brands – aside from Dial Direct the company is parent to Budget Insurance, Beagle Street and it launched price comparison website Comparethemarket.com in 2005.

As well as its car and premier car cover, Dial Direct also provides van and home insurance.

Dial Direct car insurance policies

Dial Direct standard car insurance cover

Dial Direct additional car insurance cover options

What is Dial Direct car insurance best for?

Dial Direct stands out as being a provider of simple car insurance packed with benefits that come as standard. The company is a well-known brand and is highly rated by industry experts and consumers alike.

In summary, here’s what Dial Direct does best

  • Offers simple comprehensive, third party, fire and theft and third party only policies

  • RAC breakdown cover comes as standard on all Dial Direct policies

  • Customer services strongly rated on Trustpilot

  • Insurance policies underwritten by a leading panel of UK insurers

Dial Direct in the news

Dial Direct parent BGL Group was reported in July 2020 to be supporting the Charlie Gard Foundation, as part of its £1.5m campaign to help charities hit by the covid-19 pandemic. The Charlie Gard Foundation provides support to victims and families affected by mitochondrial disease.

Complaints data

The Financial Ombudsman Service received fewer than 10 car insurance complaints about Dial Direct, but the service is run by BISL, which received 76 complaints. To put that in context, 67 firms had 10 or more complaints each and those totalled 4,550 complaints. Nearly 200 firms had fewer than 10 each, sharing just 479 complaints between them.

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