The iPhone 6s doesn’t launch until tomorrow and it’s already the second most popular phone, based on pre-orders and searches on Uswitch.com
The new rose gold colour option is the most popular among those who’ve pre-ordered the new iPhone
Its sizeable sibling, the iPhone 6s Plus, is currently the 10th most popular phone.
This time last year, the iPhone 6 flew straight into the smartphone charts at number one upon release, and Apple’s latest model, the iPhone 6s, is poised to do exactly the same thing. According to the Uswitch.com Mobile Tracker, which is based on live searches, pre-orders and sales, the iPhone 6s is already the UK’s second most popular phone, and it’s not even on sale yet.
Loyal technophiles have already set up camp outside Apple stores on Regent Street and Covent Garden, keen to be the first to get their hands on Apple’s new gadgets when doors open at 8am tomorrow. The iPhone 6s and 6s Plus will feature the hotly anticipated 3D Touch feature, and will both be available in rose gold for the first time, which is already the most popular colour choice amongst mobile fans.
Demand for Apple’s iPhone 5c is still high – it’s currently in sixth place – despite its removal from Apple’s own website for sale ahead of the launch of the 6s and 6s Plus.
Samsung failed to knock Apple’s iPhone 6 off of the top spot when its Galaxy 6S launched earlier this year. That handset has now fallen further down the ranks, pushed off the second spot by Apple’s iPhone 6s, which is still yet to go on sale. Likewise the Samsung Galaxy S5 Mini and LG G4 have dropped out of the top 10 chart completely with the arrival of the two new iPhones.
Top ten handsets – correct on 24th September 2015
| # | Handset | Powered by | Movement | ||
|---|---|---|---|---|---|
| 1 | Apple iPhone 6 | iOS | No Change | ||
| 2 | Apple iPhone 6s | iOS | New Entry | ||
| 3 | Samsung Galaxy S6 | Android | ↓ Down one | ||
| 4 | Apple iPhone 5s | iOS | ↓ Down one | ||
| 5 | Galaxy S6 Edge | Android | ↓ Down one | ||
| 6 | Apple iPhone 5c | iOS | ↓ Down one | ||
| 7 | Apple iPhone 6 Plus | iOS | ↓ Down one | ||
| 8 | Samsung Galaxy S5 | Android | ↓ Down one | ||
| 9 | Samsung Galaxy Note 4 | Android | ↓ Down one | ||
| 10 | Apple iPhone 6s Plus | iOS | New Entry |
Source: Uswitch.com
Ernest Doku, technology expert at Uswitch.com, says: “It never fails to impress that Apple can stamp its authority on the mobile market with nothing more than a live-streamed keynote speech.
“The early popularity of the iPhone 6s shows people have no problems investing in Apple off-plan. Not even last year’s ‘bendgate’ – when some new owners found that keeping their phones in their pockets resulted in a curved handset – has put people off being among the first to own the latest iPhone.
”With queues already starting to form outside Apple’s flagship stores, and staggering social media hype too, it won’t be long until the iPhone 6s rocks to the top of the list. If anyone can convince people they need the most expensive new smartphone on the market, it’s Tim Cook’s crack team.”
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