EE has launched a so-called ‘curated’ tickets shop, offering cheaper entry for sports, comedy, theatre and gigs as well as alerts for customers who’ve registered their interests with the site.
Dubbed EE Tickets and open to EE, Orange and T-Mobile subscribers, EE promises the scheme will often be able to offer tickets at a “great discount” compared with rival sites.
Simeon Bird, EE Director of Propositions, said: “EE Tickets is a significant evolution of our hugely successful ticket site, Orange Fun Finder, which will now be available to all EE customers.
“The new site design will make it even easier to find tickets to the things our customers love – often at a great discount – all they have to do is tell us where they want to go out and what they like.”
He added: “EE Tickets is another opportunity for us to add fantastic value to our customer offering.”
Gigs on offer through the EE Tickets right now include Simian Mobile Disco, Big Country and McBusted.
EE’s existing crop of customer benefits includes two-for-one cinema tickets and pizza at Pizza Express, under its rebranded, long-standing Orange Wednesdays promotion.