BT Vision’s rugby coverage could be a game-changer in years to come, amid signs it has some radical plans for the Aviva Premiership.
Under proposals revealed by the Daily Mail, BT is approaching clubs this month with a view to allowing cameras in dressing rooms and on training pitches.
Coaches will also be invited to discuss pre-match gameplans and tactics with commentators, on the proviso that they will not discuss them until the game has kicked off.
Leicester Tigers director of rugby Richard Cockerill said: "BT are going to canvass clubs as to what we think are acceptable boundaries. They want to be cutting-edge, as producers always do.
"That's what BT are paying for and money will be dictator, no doubt. If it's not going to affect anything intrinsically within your culture, you can have common sense between the two parties."
News of BT’s plans comes after the telephony and broadband provider turned broadcaster last year secured exclusive rights to the Aviva Premiership for four years in a deal worth £152 million.