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Virgin Media has secured rights to show US channel the Style Network, as it bids to court the fash pack with a sweetened TV offering.

The Style Network will be available to Virgin Media customers from March 6th, bringing with it the likes of how-the-other-half-live reality show Big Rich Atlanta and the brilliantly named House of Fab.

Viewers will also be able to tune in to Giuliana and Bill, Jerseylicious, which we thin runs House of Fab close in the great-title stakes, and watch as makeover maven Alexa Frisco works magic with a dash of rouge in Glam Fairy.

Laurence Dawkin-Jones, U.K. managing director of Universal Networks International, said "We are delighted to be launching the channel onto Virgin Media, completing our lineup on the platform, and giving Virgin Media’s customers access to the full range of high-quality programming across all our branded channels."

The recently revamped Style Network is also available to Sky TV customers in the UK.

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