Some models of Panasonic TVs will soon come with Freesat's Freetime service built in, which lets you watch shows from the last seven days on demand.
At the moment, you need a Freesat set-top box to use the service.
With a compatible Panasonic TV, it won't matter if you get your TV through a satellite or an aerial.
Panasonic's Viera smart TVs will come with the service built in from May. No price has been announced yet.
As well as picking from the last seven days of broadcast shows, Freetime gives you access to on demand services like BBC iPlayer and 4oD. It also recommends what to watch through its Showcase feature.
Freetime is in direct competition with YouView, which offers a very similar service.
Craig Cunningham, Panasonic's TV product manager said in a statement: "We've had a long standing relationship with Freesat and I'm really excited that we are the first manufacturer to have the Freetime service on our TVs. Research tells us that when it comes to smart TVs consumers want three things: the best content available, ease of use and flexibility.
"The Freetime service delivers on all these aspects and more, and when combined with our heritage in picture quality it's a great combination."
Freesat is now in 1.8 million homes in the UK.