Uswitch expert comments on the launch of Sky Stream
Ernest Doku, telecoms expert at Uswitch.com, comments: “The launch of Sky Stream is a bold move, suggesting Sky has listened to consumer demands for greater flexibility from their telecoms providers.
“By allowing viewers to get the Sky experience by simply plugging a device into their televisions, the company is expanding focus beyond the TV and broadband bundles that have been the bedrock of its UK business. Instead Sky is highlighting its partnership with Netflix as its point of difference in offering great value.
“Non-Sky customers should now be able to access the TV packages on offer more easily and affordably than before. The option of a 31-day rolling plan, following in the footsteps of Virgin Media’s own Stream service, will also allow users to drop and add channels without signing up for another lengthy contract.
“Yet if this is the final death knell for the satellite dish, Sky needs to be clear what this means for customers with unreliable broadband, or who live in areas with slower connections.
“Sky Stream also raises the question over whether the existing Sky Glass is now worth the money. Its launch last year revolutionised the TV viewing experience, giving customers access to an immense library of channels and services all in one place.
“If Sky Stream customers can now have access to this without needing a special TV, we could see it become what SIM-only is to mobiles.”
About Uswitch
Uswitch is one of the UK’s top comparison websites for home services switching, including energy, broadband and mobiles.
More people go to Uswitch to switch their energy, broadband and mobile than any other site, and we have saved consumers over £2.7 billion off their bills since we launched in September 2000.
Free mobile app Utrack also helps households manage their home energy usage and make potential savings.
Uswitch is part of RVU, a group of online brands with a mission to empower consumers to make more confident home services, insurance and financial decisions.