Mobile broadband users in Ireland are enjoying falling prices as two providers recently announced plans to offer discounted deals.
Both 3 and O2 have launched packages which give mobile broadband customers 10GB data for 20 (£16) per month, while 3 has announced its prepaid mobile broadband will now be distributed by electric retailer, DID.
Steven Hartley of IT and telecom analysts Ovum says that the ongoing expansion of pre-paid mobile broadband is in line with the needs of the typical user of the service.
He commented: "3's expansion of its prepaid distribution is significant as we feel that prepaid is a relatively untapped opportunity for operators offering mobile broadband, but is something that must not be ignored."
Mr Hartley went on: "It is crucial that operators maximise the mobile broadband opportunity by accepting that a long-term contract does not fit with the casual mobility usage patterns of many internet users."
Figures published by communications regulator ComReg in March this year showed an increase of 12 per cent in Ireland's broadband uptake over the first three months of the year.