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Android tablets ‘to usurp iPad 2’, Dell claims

Android tablets ‘to usurp iPad 2’, Dell claims

The iPad 2’s supremacy at the top of the tablet tree will be short-lived, Dell forecasts, as more and more punters choose Android slates instead.

Last week, the second-gen iPad hit retail amid the now-standard mile-long queues outside iStores. Right now, the device is sold out across the board and is on offer at massive mark-ups on auction sites.

However, according to Dell’s Global Head of Marketing Andy Lark, Apple should enjoy its current number one status while it lasts.

Lark predicts that once the marketing hype around the latest wonder gadget from the House of Cupertino has died down, it’ll be Android that dominates the market thanks to a combination of cheap price points and the appealing openness of Google’s platform.

He told CIO: “I couldn’t be happier that Apple has created a market and built up enthusiasm but longer term, open, capable and affordable will win, not closed, high price and proprietary.

"[Apple has] done a really nice job, they’ve got a great product, but the challenge they’ve got is that already Android is outpacing them.

“Apple is great if you’ve got a lot of money and live on an island. It’s not so great if you have to exist in a diverse, open, connected enterprise; simple things become quite complex.”

News of Lark’s remarks come as a slew of Android Honeycomb-powered slates are set to hit retail this year, including efforts from Moto, HTC and Samsung.



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