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iPad Mini rumours get fillip

iPad Mini rumours get fillip

Speculation that Apple will bring a more compact iPad to market got a boost today, amid fresh leaks from China that the much-rumoured device is landing later this year.

According to Chinese site NetEase, the so-called iPad Mini will take a bow at an unspecified juncture during the third quarter, with an initial batch of six million units and a price point of $200-$249. That's about £130-160 in proper money.

ipad 3 smaller

The launch date is purportedly intended to help Apple see off the challenge of the forthcoming line of Windows tablets, as well as the still-looming threat of cheaper Android efforts.

The first signs that the Cupertino-based tech giant may not have things all its own way in the slate space arrived late last year when the Android-powered Amazon Kindle Fire racked up three million unit sales before the winter festivus.

However, whether demand is there for a smaller iPad, with a screen measuring around eight-inches and purportedly with particular appeal to women, is something of a moot point.

Although analysts appear to back the device to help Apple trump the competition, a uSwitch Tech study found that more than two-thirds of those quizzed weren’t interested in a smaller iPad.



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