Sky has officially confirmed it will launch its own mobile network in 2016, making it the latest TV provider to offer so–called quad–play services.
The TV giant has struck a deal with O2's owner Telefonica for access to its network in a MVNO (mobile virtual network operator) partnership.
There’s no word on how Three's parent company Hutchison Whampoa, which is in talks to buy O2, feels about the deal.
But it’s unlikely to complain about having access to million of TV subscribers looking for cheaper, all–in–one packages.
Last year, Sky announced it was trialling a MVNO service with Vodafone.
However, the latter has lost out and is now set to be left as Britain’s smallest mobile provider. TalkTalk also ditched Vodafone for O2 for its MVNO service in 2014.
Sky and Telefonica’s deal now means you’ll be able to buy TV, broadband, landline and mobile access in one go from four different providers.
TalkTalk, Virgin and BT, which is in the process of buying EE, are all other already offering packages or working on new deals.
That means prices for entertainment and communications should come down as long as you buy everything together.