Sony Ericsson is touting its forthcoming Satio handset, formerly known as the Idou, as the mobile phone that will help the company buck the economic downturn.
Nick Vautier, managing director of Sony Ericsson’s UK division, has dubbed the new mobile phone a “game-changer” and claims that it will “help return the company to profitability”.
The handset was first unveiled as the Idou at the Mobile World Congress in February this year when it won rave notices for its impressively high-end 12.1 megapixel camera.
The new mobile phone is also home to a full touchscreen keypad and promises to offer an unrivalled entertainment experience with free movie downloads.
Sony Ericsson expects the Satio to launch in the UK in October on contract deals from £35 per month on all major network operators.
Other forthcoming new mobile phone launches this year include the company’s first Android-powered handset as well as a successor to the Xperia X1, dubbed the Xperia X2, and further additions to the popular Cybershot and Walkman ranges.
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