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PALM PRE LARGE

Palm could be asking a fan of its Pre mobile and webOS platform for advice after he made a professional-looking ad for the phone that many believe to be superior to the official campaign.

See the ad below

The short advert created by the mysterious ThiesFX is being lauded principally because it focuses on the multitasking abilities of the webOS and conveys them in a simple and obvious manner.

The minute-long official ad that Palm itself produced when the Pre launched has failed to get the Pre to the top of the best-sellers list and was criticised as under-selling the high-end smartphone's capabilities.

At 50 per cent of the length and with equally impressive production values, ThiesFX has shown the professional ad men how to do it properly.

His labour of love has already gained plenty of attention on social networking sites including Facebook and Twitter and has been attracting thousands of hits on YouTube.

Whether it will generate the much-needed publicity around the Pre and webOS that has so far proved to be elusive, however, is another matter entirely.

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