Nokia has announced a new addition to the Lumia range, blending a budget price point with the 7.5 version of Windows Phone.
Dubbed the Lumia 510, the handset’s mid-to-lower-end spec-sheet takes in a four-inch 480x800 touchscreen, a five-megapixel camera and 4GB of on board storage.
Powered by a 800MHz Snapdragon processor, it also sports a 1,300mAh battery, Microsoft’s by-now-every-familiar tile-based user interface and replaces the Lumia 610 as Nokia’s cheapest entry-level Windows Phone handset.
Jo Harlow of Nokia said: "With the Nokia Lumia 510 we continue to meet our commitment to bring Windows Phone to new, lower price points.
"People who use Windows Phone quickly realize how much more intuitive it is than other smartphone platforms, and Nokia Lumia is the best embodiment of the Windows Phone experience.
“With the Nokia Lumia 510 we're looking forward to welcoming more people into the Windows Phone experience."
As with all Nokia’s recent Windows Phone efforts, the Lumia 510 comes in some rather arresting colour options, including pink and yellow. Both of which make a welcome change in a smartphone market where for the most part you can get any colour you want as long as it’s black or gun metal grey.
Pricing for the 510 isn’t yet confirmed. But earlier reports suggest it could be as cheap as £70 on pay as you go.