Twitter is set to make a major change to its rigid 140-characters rule, with images and links no longer counting as part of its word limit.
The change will apply to all of its smartphone apps and desktop clients and could come into force within two weeks, according to sources speaking with Bloomberg.
Twitter has seen its value fall thanks to user numbers stagnating.
This change is part of CEO Jack Dorsey’s wider approach to try and entice new users to the platform and bring back those who have stopped using their accounts.
Changing the rules on character limits with this new approach could make Twitter a better destination for rich media, with users able to post additional content without having to further limit what they want to say online.
Twitter has yet to officially comment on the plans. The changes are likely to appear in–app without the need for a major software update.
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