Android app downloads will exceed those for the iPhone this year for the first time, analysts claim, in a further sign of the success of Google’s smartphone market landgrab.
According to Ovum, the total number of apps downloaded across all platforms will hit 18 billion this year – more than double last year’s figure of 7.4 billion.
Of these some 8.1 billion will be for Android handsets, with Apple smartphones accounting for six billion.
The news comes amid massive sales worldwide for Android phones, not least the likes of Samsung’s five million units-shifting Galaxy S2, as well as cut-price models that have really driven the platform’s explosion in popularity.
Also likely to have fuelling the Rise of the Robot are third-party app stores such as Amazon’s effort and Get Jar, both of which have run cut-price promotions for big releases.
Nick Dillon, an Ovum analyst, said: “Consumers’ seemingly insatiable demand for mobile applications is set to continue this year, with downloads from app stores increasing around the world.
“The outlook for the longer term is also positive, with consumers set to continue to use apps to add new features to their phones and to access their favorite services on the go.”