Broadband providers must start delivering faster speeds and updating their infrastructure or risk being left behind, a government advisory group has warned.
UK ISPs will need to act fast to ensure that they are prepared for the onset of bandwidth-hungry high-definition video downloads, according to the Broadband Stakeholder Group (BSG).
The BSG, which is tasked with promoting broadband services, has been investigating how the higher speeds might be delivered, with trials being carried out on VDSL (very high speed DSL) and fibre deployments to see how the technologies fare with internet television, the Telegraph reports.
However, while progress continues with these Kip Meek, BSG chairman, warns that the faster speeds are only likely to come at a price.
He said: "The point we have come to, whatever technology is adopted, is that there will be a hefty bill.
"We have to create the circumstances in the UK where someone is prepared to write out the cheques to pay for it."
It is thought that speeds of up to 50Mbps or higher will be required for the new applications to function correctly.
Use our broadband speed test to find out the speed of your connection and compare potentially faster packages.