Broadband providers are adapting packages to ensure that mobile consumers do not fall foul of 'unlimited usage' problems.
Increased mobile broadband speeds and investment into existing services will mean that subscribers will be able to download video and audio content without reaching maximum usage limits, one expert has said.
Thomas Newton, from UK Web Media, explained that a number of providers are looking into ways to improve networks so consumers can access streamed data.
Commenting on the way the BBC iPlayer "tested the limits" of usage plans, he explained that similar problems are set to become "a thing of the past" as fibre optic networks are introduced.
"The deployment of next generation fibre networks in the pipeline, and with the imminent arrival of Virgin Media's new 50Mb service, such problems will eventually become a thing of the past," Mr Newton said.
"Orange has also recently announced that they will be investing money earned from broadband subscriptions into improving the quality of their service, as opposed to spending the cash on acquiring new subscribers by buying out rivals."